Demographics

Virtual worlds are becoming a lot more frequent destinations as the percentage of children and teens increase by using the internet.Marketers are trying to reach children and teens on social networking sites. Of course, virtual worlds are not new, but the development and use has been used a lot more these days for teens to communicate amongst one another."According to eMarketer estimates, 41.5% of children ages 3 to 11 will use the Internet at least once a month in 2007. In total, 14.9 million children will go online in 2007, rising to an estimated 16.6 million in 2011."